Edward Bond
Associates
Edward Bond Associates is a trusted financial services provider dedicated to putting clients at the heart of everything they do. Offering comprehensive solutions in pensions, savings & investments, mortgages, protection, and wills, they empower you to achieve your financial goals with expert guidance and innovative technology.

UX Design Process
Research and Strategy
Conducted stakeholder interviews to understand Edward Bond Associates’ client-centric approach and broad range of financial services.
Analyzed competitor websites in the financial services sector to identify trends and opportunities for a distinctive, engaging digital experience.
Information Architecture (IA)
Defined a clear content hierarchy that highlights key services, essential client information, and the simplified four-step process to achieve financial goals.
Structured the website to guide users intuitively from an inviting homepage to detailed service pages, consultation options, and educational resources.
Wireframing & Prototyping
Designed low-fidelity wireframes to visualize key user flows, such as exploring service details and initiating a free consultation.
Developed high-fidelity prototypes to simulate interactions and ensure a seamless, user-friendly experience across all devices.